Courses Plus customer story
From German groceries to a shoppable baking experience
How One Stop German Shop uses Courses Plus to pair authentic baking instruction with the exact ingredients customers need to bake along.
The merchant
A taste of home, shipped from New Jersey
One Stop German Shop began with a familiar problem for German expats: the bread, chocolate, pantry staples, and childhood favorites they missed were difficult to find in one place in the United States.
Founder and CEO Thomas Hessler helped turn that experience into a nationwide Shopify business built around authenticity, fair pricing, and fast US-based fulfillment. The store now connects German expats with the tastes they remember while introducing a wider American audience to German food culture.
The opportunity
Go beyond selling ingredients and help customers succeed with them
Specialty ingredients create more value when customers know how to use them. Online masterclasses offered a natural way to extend the store from product discovery into practical cultural experience—without separating learning from the Shopify journey.
Make authentic technique accessible
Turn a real German baker's in-person instruction into focused classes customers can watch at home.
Keep learning close to commerce
Sell digital education through the same storefront, cart, and checkout already used for groceries.
Connect content with physical products
Give every class a direct path to matching German ingredients and the tools required to bake along.
The Courses Plus solution
A course library built into the store customers already know
Courses Plus gives One Stop German Shop the learning layer behind each Shopify course product: a signed-in library for on-demand video, recipes, and downloadable materials while Shopify remains the commerce engine.
Video and recipe together
Each focused class combines an on-demand lesson with a recipe and ingredient list.
Made to revisit
Learners can stream or download their materials and return according to their purchased access.
Inside the Shopify journey
Courses are discovered and purchased as products in the same storefront as the ingredients.
The learner journey
From choosing a bake to following along in the kitchen
The experience connects discovery, Shopify checkout, digital access, and the ingredients on the customer's counter.
Choose
Select a focused German baking masterclass in the Shopify storefront.
Purchase
Buy the class once, choose a value offer, and add matching ingredients in the same cart.
Open the library
Sign in to the course library to stream or download the video and recipe.
Bake and return
Follow Davia in the kitchen, ask questions by email, and come back for the next bake.
Flexible monetization
One catalog, several ways to buy
Customers can begin with one focused class, save with a curated bundle, plan several bakes with a pass, or build their library through a recurring offer.
$14.99/mo
Monthly subscription
Receive a monthly code and choose the class to add to your library.
$19.99
Single masterclass
Buy one focused class with video, recipe, and ingredient list.
$53.99
Three-class selection
A curated set of customer-favorite masterclasses at a bundle price.
$89.95
Five-class pass
Choose any five classes while saving against individual purchases.
$129.99
All-Access Masterclass Membership
One payment for the complete current library and every future class.
Content meets commerce
The class does not end when the video does
Every lesson creates a practical reason to discover, purchase, and replenish products from the wider store.
When a class and its matching ingredient bundle are purchased together, the store applies a bundle discount at checkout.
The instructor
Davia brings a real German classroom online
Davia Delgado grew up in Germany learning to bake with her grandmother. After moving to the United States, she founded Raven Cakes Bakery, built a following at New Jersey farmers markets, and began teaching sold-out in-person baking classes.
Her partnership with One Stop German Shop makes those techniques available nationwide. Customers watch a real instructor, use the same specialty ingredients, and can email Davia with questions about their bake.
- German-born baker
- New Jersey bakery owner
- In-person and on-demand instructor
A customer-favorite bundle brings three signature German baking classes together in one offer.
The creator partnership
Three partners, one connected baking experience
Local expertise becomes a nationwide digital product when the teacher, the storefront, and the learning platform each do the work they do best.
The creator
Davia & Raven Cakes Bakery
Authentic recipes, on-camera teaching, cultural credibility, and personal guidance shaped by real in-person classes.
The merchant
One Stop German Shop
A nationwide audience, trusted Shopify storefront, specialty ingredients, merchandising, fulfillment, and customer acquisition.
The platform
Courses Plus
Course delivery, the signed-in learner library, and the connection between a Shopify purchase and instant access.
Together, the partnership turns one local classroom into a repeatable learning-and-commerce experience available across the United States.
In Davia’s words
Authentic German baking,made approachable at home.
My recipes are rooted in tradition and carefully written so you can bake authentic German desserts with confidence—no matter where you live.
Build with Courses Plus
Turn what you sell into something customers can learn
Create, sell, and deliver online courses from the Shopify store you already use.